Salesforce Launches Agentforce 3 to Solve the Biggest Blockers to Scaling AI Agents: Visibility and Control

Business Wire

Mon, Jun 23, 2025, 9:00 AM 10 min read

New Agentforce Command Center provides a complete observability solution for optimizing AI agents — enabling leaders to manage, track, and scale how AI agent activity enhances human productivity

Agentforce 3 enables seamless agent interoperability with built-in support for open standards like Model Context Protocol (MCP). Through the expanded AgentExchange, customers will be able to access plug-and-play services from over 30 partners including AWS, Box, Cisco, Google Cloud, IBM, Notion, PayPal, Stripe, Teradata, WRITER, and more

Agentforce 3 delivers an updated Atlas architecture — from reasoning, to performance, to trust — for unmatched enterprise readiness, including lower latency, greater accuracy, enhanced resiliency, and support for natively hosted LLMs such as Anthropic

Customers like Engine, Grupo Globo, PepsiCo, UChicago Medicine, and 1-800Accountant are realizing fast time-to-value with 100+ new, pre-built industry actions, flexible pricing, and expanded availability

SAN FRANCISCO, June 23, 2025--(BUSINESS WIRE)--Salesforce (NYSE: CRM), the world’s #1 AI CRM, today announced Agentforce 3: a major upgrade to its digital labor platform that gives companies the visibility and control to scale AI agents without compromise. As enterprise adoption accelerates, the real blocker has become clear: teams can’t see what agents are doing — or evolve them fast enough. Agentforce 3 changes that. Built on learnings from thousands of Agentforce deployments since its initial launch in October 2024, Agentforce has helped customers deliver undeniable value. This includes reducing Engine's average customer case handle time by 15%, autonomously resolving 70% of 1-800Accountant’s administrative chat engagements during critical tax weeks in 2025, and increasing Grupo Globo’s subscriber retention by 22%. Agentforce 3 equips leaders to monitor, improve, and scale their AI workforce with confidence.

With a new Command Center for complete observability, built-in support for Model Context Protocol (MCP) for plug-and-play interoperability, and over 100 new prebuilt industry actions to speed time to value, Agentforce 3 helps companies scale what works, fix what doesn’t, and unlock the full potential of agentic AI — with clarity, control, and speed.

Why it Matters: AI agent adoption is surging. According to a soon to be released Slack Workflow Index, AI agent usage is up 233% in six months, and over that same period, 8,000 customers have signed up to deploy Agentforce. But until now, agent platforms have lacked the tooling, governance, and observability needed to scale enterprise-wide. Agentforce 3 closes this gap — delivering the complete visibility, secure tool integration, and enterprise-grade controls organizations need to make agent velocity their competitive advantage.